Does my chatbot have to tell users it is AI?
Under Article 50(1) of the EU AI Act, providers must design AI systems intended to interact directly with people so that those people are informed they are interacting with an AI system. The duty has a carve-out where it would be obvious to a reasonably well-informed and observant person given the circumstances, but relying on that carve-out is a judgement call — an explicit disclosure is the lower-risk position.
Source: EU AI Act, Regulation (EU) 2024/1689 (source checked 5 Aug 2026)